Branding/Marketing, Logo Design, Package Design, Illustration
Zhēnuine is a body essentials brand inspired by the Chinese philosophy of the five elements of nature: earth, fire, water, metal, and wood. The name “Zhēnuine” comes from the Chinese word zhēn (真), meaning true and authentic, reflecting the brand’s commitment to sustainability and transparency for its consumers. Zhēnuine is designed to encourage a return to nature, helping people incorporate and reconnect with the natural world in their everyday rituals.
